Digital Analyst

We are an award-winning digital and traditional media firm that leverages the latest in technology and campaigns to tell stories, influence decision makers, fight for issues, and win at the ballot.

Our Alexandria, VA office is seeking a Digital Analyst who is proactive, passionate and highly driven. The ideal candidate will have proven success with their ability to analyze business data, is expected to work closely with clients on a day to day basis, and be able to skillfully present data and reports directly to clients.

How you’ll make an impact:

  • Work closely with client account teams to help build, monitor, and optimize paid and organic media campaigns

  • Assist in building campaign budgets and proposals

  • Execute digital ad campaign launches

  • Monitor ad campaign performance

  • Create comprehensive reports and make recommendations on ad optimizations

  • Generate visualizations and insights for use in client presentations

  • Responsible for pulling reports, analyzing metrics, evaluating campaign performance, and compiling information to make future recommendations on campaigns

  • Responsible for managing campaign spends on Google Ads, Facebook Business Manager, and other ad delivery platforms

  • All other responsibilities as assigned

Skills you’ll need to succeed:

  • Analytical Skills: We work with large amounts of data: facts, figures, and number crunching. You will need to see through this data and analyze it to find conclusions.

  • Communication Skills: Campaign analysts are often called to present their findings or translate the numbers into an understandable document. You will need to write and speak clearly, easily communicating complex ideas.

  • Critical Thinking: Campaign analysts must look at the numbers and trends, to draw new conclusions based on the findings.

  • Attention to Detail: Data is precise. Campaign analysts have to make sure they are vigilant in their analyses to come to correct conclusions.

  • Math Skills: Campaign analysts need math skills to estimate numerical data.

Why we’ll love you:

  • Possess a BA/BS in either Marketing, Communications, Mathematics, Data Analytics, or related discipline

  • 2-4 years of experience in paid media/marketing analytics, statistics, and data analysis of direct response campaigns in either an agency or corporate setting

  • 1+ year of experience with social media marketing and/or analytics

  • Understanding of digital/media/marketing data sources and metrics preferred: Digital (e.g. Web, Social, Display, Search etc.); Media (e.g. buying models, CPU, Impressions, GRP); and Measurement analytics

  • Demonstrated expertise with Google Analytics and other web analytics platforms

  • Enjoy problem-solving and demonstrate the ability to adapt to new technologies and processes

  • Have strong organizational skills, being able to manage multiple projects at once in a fast-paced, deadline-driven environment

Why you’ll love us:

  • You’ll be surrounded by a collaborative team that works together in a supportive and creative environment

  • Our team enjoys each other’s company in and outside the office- join us for happy hours, team lunches, team outings, etc. You will always be surrounded by good people who genuinely care about you

  • “Always be growing”- We invest in growing our employees both personally and professionally

  • We want A player employees so we offer A player benefits such as a 401k plan, unlimited sick days, flexible work remote days throughout the year, etc.

About working at our company:
We believe in winning the day for our clients by giving them the greatest innovation in technology, to the most precisely targeted audience, with the coolest content on earth. We hold our Culture to the highest standards so our employees feel fulfilled both in and outside the office. Above all, we believe that without outstanding customer service, nothing else really matters. That’s why we built our company on a foundation of service before self.

If this is your dream job, we want to get to know you! Please submit a cover letter and resume by clicking on the button below. Be sure to include the position in the subject line.